A very clever concept created by Axxess DSL internet service providers that has flipped-reversed the way we can view our relationship with the internet.  As you know, ISPs provide us internet access based on how many gigabytes we have been allotted, which are used up when we upload and download data via the world wide web (all hail uncapped!). However, Axxess have turned the gig in to a tangible thing that we can relate to, and that will have relevance to us and the way we use the internet. In short, they have made the gigabyte all fluffy and user friendly, have a look at their advert to see what I mean.