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Category Archives: Marketing

WHY AREN’T THERE MORE EVENTS LIKE THE SUPER BOWL?

The final of a game only (some) americans care about has gained global cultural status....

06
Feb
Practical Magic

Simon Peel, The Global Media Director of Adidas, recently gave a talk at EFF Week, a...

11
Nov
Could Facebook Replace Your Bank Account?

Earlier in the year it became known Facebook will integrate Messenger, Whatsapp and Instagram’s messaging...

06
Jun
The Future of Entertainment is Mix ‘n Match

Fortnite was in headlines recently for hosting a 10 minute gig featuring Marshmello, attended by...

21
Feb
Stay Woke! Afrofuturism is the Future.

The year is 2043, what you used to know as Africa the continent is now...

06
Feb
The Differences And Similarities Between Nike And Gillette

Nike and Gillette grabbed the lion’s share of the conversation around socially aware advertising, possibly...

31
Jan
The Fyre Festival And Influencer Accountability

The public’s first exposure to Fyre Festival were orange squares posted by influencers in social media....

23
Jan
Skittles’ Pending Super Bowl Ad is a Live Broadway Musical

And it will happen before the game kicks off. The off-the-beaten-path marketing continues on the...

14
Jan
Insights From Design Indaba 2017

I attended my first Design Indaba this year. How I wish I started sooner. It...

24
Apr
Seeing the Light in Load Shedding

Load shedding… try say it out loud without your face smearing into a grimace. If...

09
Jan
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